Social Media Monitoring : Whos talking

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Posted by Amish Keshwani | Posted in SEO, Social Media, Web Analytics | Posted on 02-03-2010

Innovative SEO : Learn & Share All About SEO

Hello Friends,

To-day I came across an amazing site which enables us to measure / monitor the social media impact on specific keyword/ services /products. As we know that,Search Industry always keep improving, 10 years back ,we were talking about Google, then industry move one step forward to specific Directories search, then Other Search Engines & Now, we are talking about Social Media. Many companies now working towards “Brand Marketing” / “Reputation Management“. Companies & specifically Big Brands are working towards Social Media & much concerned about what people are saying about their brands. So, SEO & Web Analyst are started looking for options where they can monitor the activity & help companies to improve their identity on the web.

Social Media Monitoring : Whos talking

To-day , I just came across to this site & find it amazing. It really helps to track in majority of sites & that too “FREE”. Read the rest of this entry »

Web Analytics 2.0 : Think Different

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Posted by Amish Keshwani | Posted in Web Analytics | Posted on 29-12-2009

Innovative SEO : Learn & Share all about SEO

Hello Friends,

I am back to ever changing search industry. Oh, some of you might wonder by the word I have use “I am back”, well, since last few days I was living in the different world :) well don’t get me wrong, I got married in this month of December & enjoyed the honeymoon in average 2-3 C temperature, but it was really amazing cause of 2 reasons, first, I am with my better half & second, I am close to nature (realizing the beauty of creations by GOD, well Did I mentioned that I am religious too :P ) Anyways, so I was in totally different world & now I am back to the world of SEARCH.

I was just going through the updates I have missed in last 3 weeks in the search industry, few of things were noticed, may be few I missed but overall no major update in this month. Well, this allowed me to go back to my old passion & interest i.e. Web Analytics.  I have noticed that, few time back, there is a new buzz word going on in the filed of web analytics and that is , Web Analytics 2.0. So, To-day I just would like to share my few thoughts on Web Analytics 2.0

Web Analytics 2.0: Rethinking the Traditional Analytics Approach

Before I move ahead, let me tell you that, the concept of Web Analytics 2.0 is basically the outcome of a book by Avinash Kaushik. I am a big fan of Avinash & love the way he explains the complications of analytics in a simple way. You can refer his new book on Webanalytics 2.0 here.

Avinash explains the Web Analytics 2.0 in three easy steps,

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Google Analytics Update

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Posted by Amish Keshwani | Posted in Web Analytics | Posted on 04-11-2009

Innovative SEO : Learn & Share all about SEO

Hello Friends,

Well, Many of you might know that I am fan of Web Analytics & love to study & analyze the figures of the analytics data. There are several analytics tool, but I love Google & so Google Analytics is again one of my preferred free analytics tool. To-day, I was just checking up with updates going on in the analytics & found some interesting things & thought to share with all my readers.

Recently, Google Analytics has updated the tracking method & now, you can easily track, multiple Google Adwords account data, Even integrate data of Yahoo Search Marketing & any other paid marketing campaign in Google Analytics, track your PHP files, Track your dynamic content & much more.

Read the rest of this entry »