Web Analytics Wednesday Ahmedabad (WAW)

Category : Web Analytics

Innovative SEO : Learn & Share All About SEO

Hello Friends,

As you all know, I am a big fan of Web Analytics & promote it to all. Many of you might be knowing that, there is an International Event called WAW (Web Analytics Wednesday) which has been started by a very well known Web Analytcis Practitioner “Eric T. Peterson. Normally, these kind of events used to be held at US, UK & Canada, but since last 2 years, We were fortunate enough to get this Event at India. Last year, the same kind of events were organized at Banglore, Chennai & Hyderabad.

And, NOW, With lot of cheers, I am happy to announce that, We got got an opportunity to get this event to our own “Ahmedabad”. This event is hosted and managed by IMJ. Internet Marketing Journal (IMJ) is a result of combined efforts by industry experts. Credit goes to my industry friends (Dipali, Kaushal & Jaydip) to organize WAW – Ahmedabad event . It will be for the first time in North-West India where such kind of events are going to be held. The agenda of this event is to share and discussion about the Role of Web Analytics Insights in the Business.

Yup, WAW- Ahmedabad sounds so good to me :)

I would like to invite all of you people to attend this event. We will have a great presentations during this event (Might be few speakers who have presented their knowledge in Google India seminars last year will going to speak in this event)

Please visit the below URL to send your RSVP Contunue Reading

Social Media Monitoring : Whos talking

Category : SEO, Social Media, Web Analytics

Innovative SEO : Learn & Share All About SEO

Hello Friends,

To-day I came across an amazing site which enables us to measure / monitor the social media impact on specific keyword/ services /products. As we know that,Search Industry always keep improving, 10 years back ,we were talking about Google, then industry move one step forward to specific Directories search, then Other Search Engines & Now, we are talking about Social Media. Many companies now working towards “Brand Marketing” / “Reputation Management“. Companies & specifically Big Brands are working towards Social Media & much concerned about what people are saying about their brands. So, SEO & Web Analyst are started looking for options where they can monitor the activity & help companies to improve their identity on the web.

Social Media Monitoring : Whos talking

To-day , I just came across to this site & find it amazing. It really helps to track in majority of sites & that too “FREE”. Contunue Reading

Web Analytics 2.0 : Think Different

Category : Web Analytics

Innovative SEO : Learn & Share all about SEO

Hello Friends,

I am back to ever changing search industry. Oh, some of you might wonder by the word I have use “I am back”, well, since last few days I was living in the different world :) well don’t get me wrong, I got married in this month of December & enjoyed the honeymoon in average 2-3 C temperature, but it was really amazing cause of 2 reasons, first, I am with my better half & second, I am close to nature (realizing the beauty of creations by GOD, well Did I mentioned that I am religious too :P ) Anyways, so I was in totally different world & now I am back to the world of SEARCH.

I was just going through the updates I have missed in last 3 weeks in the search industry, few of things were noticed, may be few I missed but overall no major update in this month. Well, this allowed me to go back to my old passion & interest i.e. Web Analytics.  I have noticed that, few time back, there is a new buzz word going on in the filed of web analytics and that is , Web Analytics 2.0. So, To-day I just would like to share my few thoughts on Web Analytics 2.0

Web Analytics 2.0: Rethinking the Traditional Analytics Approach

Before I move ahead, let me tell you that, the concept of Web Analytics 2.0 is basically the outcome of a book by Avinash Kaushik. I am a big fan of Avinash & love the way he explains the complications of analytics in a simple way. You can refer his new book on Webanalytics 2.0 here.

Avinash explains the Web Analytics 2.0 in three easy steps,

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Google Analytics Update

Category : Web Analytics

Innovative SEO : Learn & Share all about SEO

Hello Friends,

Well, Many of you might know that I am fan of Web Analytics & love to study & analyze the figures of the analytics data. There are several analytics tool, but I love Google & so Google Analytics is again one of my preferred free analytics tool. To-day, I was just checking up with updates going on in the analytics & found some interesting things & thought to share with all my readers.

Recently, Google Analytics has updated the tracking method & now, you can easily track, multiple Google Adwords account data, Even integrate data of Yahoo Search Marketing & any other paid marketing campaign in Google Analytics, track your PHP files, Track your dynamic content & much more.

Contunue Reading