Search Engine & Social Media : 4 things you missed

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Posted by Amish Keshwani | Posted in Google, SEO, Search Engines, Social Media | Posted on 21-12-2010

Innovative SEO : Learn & Share all about SEO

Hello Friends,

To-day’s most buzz news is about Matt’s recent Video interview on “Does Google use data from Social Sites in Ranking ? ” Lot of people view the video (In case you haven’t below is the same video you might want to watch) .

Like other SEOs , I also get exited after watching this video & started thinking about role of Social Media in SEO. But after watching the video carefully for two more time, I realized that its not actually what it looks like.

4 things you might have missed about Social Media links :

Well, many a times, things are not really which it looks like , the same is the case with the Social Media links. Here are 5 things you might miss from this video. Read the rest of this entry »

Twitter Update : Other Side of Business

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Posted by Amish Keshwani | Posted in SEO, Social Media | Posted on 23-07-2010

Innovative SEO : Learn & Share All About SEO

Hello Friends,

Innovative SEO is back again in action to update readers with his observations & learning :) , its all your comments & motivation which makes me keep going, thank you friends for your unconditional support. Yes, Today, I am back with one more update about Twitter. I have observed few changes in Twitter, that is “Promoted Tweets”. Many of you guys have heard this back few weeks ago but it seems that now Twitter has implemented its business concept, after all they need to earn their bread & butter too :)

Twitter Update : Other side of business

I have recently observed that, Twitter has implemented two big changes in its layout as well as functioning areas. One is, as I said, Promoted Tweets. Now, When you login to your twitter screen on  the web, on the right hand side column, under trending topics, you will notice the “PROMOTED” tag for any particular topic. Please refer the below image for more explanation.

Twitter Promoted Topics

When you click on that particular trending topic, it will take you to the promoted tweets for the same. It seems like, TWITTER is now moving towards on Google Way to earn the revenue from Advertising Module. It takes a dramatic turn while most of us were predicting that, Twitter might be a tough competitor for Google but, instead Twitter silently & slowly taking few turning step to create its own brand & start a seprate advertisng module.

Read the rest of this entry »

URL Shortening Service : The Otherside of business

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Posted by Amish Keshwani | Posted in SEO, Social Media | Posted on 11-03-2010

Innovative SEO : Learn & Share All About SEO

Hello Friends,

In the morning, I was reading one of the online newsletter which I have subscribed to get updated with the industry news. It was basically a marketing newsletter which logically described the reason to buy a product, but the arguments have inspired me enough to think more about the topic & I thought that, it might inspire you too :)

Link Shortening Services : Risk or not to risk ?

Being in the search industry for 5+ years, I have witnessed many changes and updates  of the search industry and I have learned that, it’s very important to analyze any new services before using it. One of the such most popular service is “URL shortening services

Before going further, lets discuss WHY people felt need of such service. With the increase in usage of micro blogging sties like TWITTER where there is limitation of 140 characters; people felt a need to some solution to shorten the URL, so that they can utilize the 140 characters at most. Not only Twitter, LinkedIn & other such Social networking sites have put this limitation on the users. Few of the market watchers caught this opportunity & introduced the URL shortening service to help the people and that too free :)

The Other side of the business

Now, every new invention has 2 sides, following this universal rule, many spammers have start taking a benefit of the other side of this new service.   Read the rest of this entry »

Social Media Monitoring : Whos talking

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Posted by Amish Keshwani | Posted in SEO, Social Media, Web Analytics | Posted on 02-03-2010

Innovative SEO : Learn & Share All About SEO

Hello Friends,

To-day I came across an amazing site which enables us to measure / monitor the social media impact on specific keyword/ services /products. As we know that,Search Industry always keep improving, 10 years back ,we were talking about Google, then industry move one step forward to specific Directories search, then Other Search Engines & Now, we are talking about Social Media. Many companies now working towards “Brand Marketing” / “Reputation Management“. Companies & specifically Big Brands are working towards Social Media & much concerned about what people are saying about their brands. So, SEO & Web Analyst are started looking for options where they can monitor the activity & help companies to improve their identity on the web.

Social Media Monitoring : Whos talking

To-day , I just came across to this site & find it amazing. It really helps to track in majority of sites & that too “FREE”. Read the rest of this entry »

Facebook Update : New Look by Facebook

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Posted by Amish Keshwani | Posted in Social Media | Posted on 05-02-2010

Innovative SEO : Learn & Share all about SEO

Hello Friends,

Very Good Morning, wow, what a fresh morning this is, full of energy & updates as usual :)

Well, I am referring to the new layout offered by Facebook. Yes, once again, Facebook comes with simplified new layout for Facebook profiles. But, unlike last updates, this look is pretty simple & user friendly I can say. Personally, I like this new layout, easy to use, categorized & simple.

Facebook Update : New Simple Looks

Well, picture speaks a thousand words, so Why I need to say anything, let the picture speak.

Facebook Guide

New Facebook Layout

I hope you guys will also like this new look of facebook. Well, there are few features I specially like & think that it will very useful from user point of view are,

Read the rest of this entry »